INTRODUCTION

NUE3CAPITAL is a private investment firm with its headquarters and incubation center in Kuala Lumpur, Malaysia, and additional offices in Singapore, China and Indonesia. We invest in Emerging Technologies, Lifestyle & Media across Asia and technology companies that blend local insights with proven digital business models. Our unique cross-border fund focuses on investments in ASEAN and China, with special emphasis on companies that seek to leverage synergies between the two markets. 

10

Years

Experience

30

Current

Investments

6

Specialist

Industries

4

Experienced

Partners

 

INVESTMENT FOCUS

INVESTMENT STRATEGY

Our short but proven investment track record is based on four key strategic pillars.  

STAYING AHEAD OF THE CURVE

The media, technology and primary industries in both ASEAN and China are becoming increasingly important, and synergies between the two locations continue to grow. We will continue to focus on investment opportunities in technology - with emphasis on the rise of the Internet of Things (IoT) - and its convergence and integration to core primary industries such as agricultural, media, hospitality, food & beverage and other related sectors. We have deep domain expertise in these sectors, and is highly confident that our knowledge base and experience will provide the necessary insight to keep NUE3CAP ahead of the curve, allowing us to take full advantage of emerging opportunities.  

FOCUS ON COMPANY FUNDAMENTALS 

Given our substantial investment experience in China and abroad, our portfolio is expected to reflect its bias towards companies with strong fundamentals, such as experienced and capable founders and management teams, large market potential, recent demonstrated momentum, significant, sustainable, and defensible competitive advantages, and the opportunity for rapid sales acceleration. 

SUBSTANTIAL OWNERSHIP POSITION

We typically requests a substantial ownership position in early-stage investments, including a board seat, NOT to control the fluid nature of startups but rather to facilitate and accelerate developments of these companies. We also maintain a substantial level of ownership in subsequent rounds of financing.

HANDS-ON, VALUE-ADDED APPROACH

Rather than simply serving as a passive supplier of capital, we become a catalyst by providing comprehensive assistance in the form of vertical professionals in areas including: strategy, operations, technology, financial, legal, and human resources. NUE3CAP believes that the key to success for venture capital in China and ASEAN lies in the investment approach of hands-on value-added guidance and careful monitoring. There are no shortcuts.